Case Study: An Icy Cool Promotion
Nov 18, 2021
Description: 16 Oz. Swiggy Stainless Steel Bottle
What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a dozen 8-year old boys on their first hiking trip.
How it was distributed: On the first day of the 3-day, 2-night hike/camping trip, each boy was given a bottle with their name and the organization's logo on it.
Result or ROI: The feedback was tremendously positive. The bottles kept the water "crazy cold" in the summer heat and the personalization helped keep the bottles with their owners. And after a 3-day hike with several active 8-year old boys, the bottles proved their durability. The customer was especially happy with the insulation capabilities. They said, "If the bottle has ice and isn't opened it stays cold for at least a day. And not just a little chilled - it stays REALLY cold." Because of this benefit, the customer said they would consider ordering two for each camper next time. Above all, the boys loved taking the bottles home as a souvenir from their adventure.
Source: Hit Promotional Products